Hundreds of B2B HubSpot implementations since 2014. These are the ones that show how we work - migrations off Salesforce, Marketo, and Pardot, integrations that hold under load, AI agents in production, and the retainers that keep it all running.
The engagements that show the range - what was broken, what we built, what changed.
Salesforce exit · Manufacturing
Salesforce to HubSpot with a custom Paperless Parts integration - a 24-48 hour data-sync delay replaced by real-time sync, faster quote turnaround, less manual entry.
Read the story →8.7M+ data points, 2,000+ properties, zero downtime - a full CRM rip rebuilt natively in HubSpot, with ongoing support since go-live.
Read the story →One HubSpot system instead of five disconnected tools - and the same foundation now runs an AI prospecting agent and Clay enrichment.
Read the story →
Portal consolidation · SaaS
A complex merge delivered smoothly - in the client's own public words - followed by three contract expansions including custom app development.
Read the story →
Tune-up to retainer · Clay
Deliverability rebuilt on a dedicated domain, event follow-up cut to the next morning, and a Clay revenue-intelligence build on top.
Read the story → New implementation · AI SaaSUnvetted leads were becoming deals. Penguin rebuilt qualification, approval gates, and attribution in HubSpot - and gave leadership forecasts it can trust. Name withheld at the client's request.
Read the story →Filter by what you run today, what you need done, your industry, and your size.

Nexar's dashcam network runs at consumer scale, but its B2B sales ran on a Salesforce setup the team had outgrown. Penguin migrated CRM, marketing, sales, and service to HubSpot and supports the stack today.
CyberProof's managed security business scaled faster than its Microsoft Dynamics CRM. Penguin migrated the CRM to HubSpot, kept MS Dynamics integrated for resource planning, and provides ongoing support.

ECI's marketing ran on Eloqua, disconnected from a Salesforce pipeline spanning four regions. Penguin migrated marketing to HubSpot, wired the Salesforce integration, and supports the team worldwide.
A 5,000+ person enterprise does not adopt a new marketing platform casually. Penguin migrated NetApp marketing workloads to HubSpot, built a complex pricing calculator on HubSpot CMS, and integrated Salesforce and Marketo around it.

Ceragon implemented HubSpot with Penguin, moved its website from WordPress to HubSpot CMS, and integrated Salesforce - marketing and web on one platform across four regions, with ongoing support since.
EasySend left Salesforce Marketing Cloud for HubSpot and connected its GTM stack around it - PandaDoc, ZoomInfo, LeadIQ, Sales Navigator, Outreach - so marketing and sales work one system.
Gloat stood up its revenue stack with Penguin: HubSpot implemented alongside Salesforce and Zendesk, integrated with Outreach and Sales Navigator, with ongoing support as the company scaled.
OurCrowd's investment platform needed engineering, not configuration: MSSQL ETL pipelines, stored-procedure calculations pushed back to Salesforce, and SSRS reporting driven by CRM data - built and run by Penguin.
Ribbon implemented HubSpot marketing across a global communications business, integrated with Salesforce, with Penguin supporting the team across four regions.

Hailo's edge-AI processors sell through a technical, multi-region funnel. Penguin implemented HubSpot marketing, integrated Salesforce, and supports the team as the company grows.
Zencity moved from Marketo to HubSpot with Penguin and kept Salesforce, JIRA, and Priority ERP connected - a simpler marketing platform without losing the integration fabric.
Freightos migrated from Pardot to HubSpot with Penguin and kept its Salesforce pipeline connected - one marketing platform for a freight marketplace.
Sensitech, a Carrier company, runs supply-chain visibility for the world's biggest shippers. Penguin implemented HubSpot marketing, integrated Salesforce, and provides ongoing support.
Penguin implemented HubSpot marketing at Intel and integrated it with Salesforce - proof that HubSpot holds up inside one of the world's largest semiconductor companies.
TopGum, a supplement manufacturer, implemented HubSpot CRM, Sales Hub, and Marketing Hub with Penguin - one system from first touch to closed order - with ongoing support since.

Vishay Precision Group is rolling out HubSpot across its brands with Penguin - a multi-portal architecture, Salesforce integration, and a unified segmentation model spanning business units. Full story after rollout.

Stratasys, a leader in 3D printing, brought Penguin in for discovery and ongoing HubSpot support - keeping a large, complex portal working for the teams that depend on it.

Bishop-Wisecarver, a US motion-control manufacturer, implemented HubSpot with Penguin and moved onto a standing retainer - the CRM run as part of operations, not a side project.

Industrious Group started with a Sales Hub audit, then onboarding, then Ops Hub - an industrial-services group building out its revenue system step by step with Penguin.

FIT House of Brands started with a HubSpot tune-up and moved onto a strategic retainer - one pipeline across its fitness brands, a reactivation engine, and an AI agent booking discovery calls.

CyCognito moved from Marketo to HubSpot Marketing Hub Enterprise with Penguin in 2025 - a cybersecurity marketing team on a simpler platform.

XM Cyber has kept Penguin on call for years - a support relationship that keeps the HubSpot portal matched to a changing go-to-market.
A hyper-growth AI platform provider was letting unqualified leads become deals. Penguin built a governed revenue architecture in HubSpot - qualification pipeline, approval gates, rebuilt attribution - and stays embedded running revenue operations.

ConnX implemented HubSpot with Penguin, migrated its website, and moved onto a retainer - implementation, web, and operations under one partner.

Spinomenal, an iGaming content provider, implemented HubSpot end to end with Penguin in 2026.

CyberGuard, a compliance and audit firm, migrated its CRM to HubSpot with Penguin in 2025.

Memcyco, a digital-impersonation protection company, works with Penguin on audits, efficiency work, and ongoing HubSpot support.

N2WS moved marketing to HubSpot Marketing Hub Enterprise with Penguin.
Working a deal? Start from the play. Every story has a stable URL you can drop into a thread, and most of these accounts came to us through HubSpot reps in the first place. If your prospect needs a reference call, we can usually arrange one.
Tell us what you're running today and we'll tell you how we'd approach it - including the parts we'd advise you not to buy.
Book a working session