HubSpot Elite Solutions Partner, Manufacturing Industry Specialist and Software Industry Specialist
Before the renewal

Your renewal is the decision.
The migration is just the work.

We sell outcomes. Not hours.

Renewing Salesforce, Marketo or Dynamics commits you to another term on a system your team may already work around. We move you onto HubSpot on a fixed, published price, planned backwards from the date your contract ends.

Work out what yours costs How CyCognito did it

The renewal is the one date in a migration you don't control.

Everything else in a move to HubSpot can be scheduled: discovery, the data model, the build, training. The renewal date is fixed by a contract you have already signed. So we plan from it backwards. The work is sized to finish before the old system has to be paid for again, and the old system is switched off at the renewal we planned for on day one, not months later.

What the renewal actually decides

Three things are settled on the day you sign it, whether anyone says so or not.

Another term, not another month

Renewing is a commitment for the length of the contract. If your team already works around the system in spreadsheets, the renewal buys another term of that.

The price of paying twice

If the move finishes after the contract ends, you pay for both systems in the gap. The calculator works it out from what you spend today and the months left on the contract. Timing the move to the renewal is often worth more than any discount you'll negotiate on it.

What doesn't show on the invoice

A forecast leadership doesn't believe, spend you can't tie to revenue, a territory model that breaks on every hire. Nobody prices it, and we don't either. It is the reason the renewal is a decision at all.

Work backwards from the day the contract ends.

1

Decide

Before anything is built, you know the price, the plan, and whether moving before this renewal is realistic at all.

2

Design and build

The data model rebuilt rather than copied. The systems that have to keep working the morning after connected first.

3

Cut over

Your team trained on its own records, not sample data. The old system still running until the new one is proven.

4

Switch off at the renewal

The old contract is cancelled on the date you planned for, so the paying-twice window is as short as the contract allows.

For scale: a single-hub move is usually about three months. CyCognito's Marketo exit took twelve weeks end to end. Rapyd moved four hubs and 40 teams off Salesforce in six months.

Who has done this against a hard date?

Marketo to HubSpot · contract expiring, no extension

Twelve weeks, zero issues at cutover

CyCognito's Marketo contract was expiring with no option to extend. 70,000 contacts, close to 50 live campaigns and a Salesforce integration the sales team ran on, moved in twelve weeks.

“This was a complex migration, and they handled it with a high level of ownership and care, resulting in a smooth transition with zero issues.”Igal Zeifman, VP Marketing, CyCognito
Read the case study →
Salesforce to HubSpot · 40 global teams

Four hubs off Salesforce in six months

8.7 million data points and 40 global teams moved off Salesforce in six months, with 2,000 properties rebuilt rather than copied and no downtime.

Read the story →

What does it cost?

We sell outcomes. Not hours.

Every price here is the same one on our pricing page.

$40kone hub, starting fresh
+$25kflat, to leave a legacy system
$65ksmallest migration

A move to HubSpot starts at $40k for one hub live with your data in it, starting fresh. Leaving a legacy system adds a flat $25k, however many systems you leave, so Salesforce and Marketo together cost the same as either alone. Each further hub is $25k, and the migration calculator prices your exact stack, including what you'd pay twice for while both run. No email needed to see a number.

Figures are build costs from signed statements of work in the last eighteen months, and exclude HubSpot licence fees.

When is this the wrong time?

Three situations where we will tell you so on the first call.

You're mid-way through another transformationAn ERP rollout or a reorg in the same quarter makes it the wrong quarter, whatever the maths says.
The renewal is closer than the workIf the build can't finish before the contract ends, we'll say so and plan the overlap honestly rather than promise a date we can't hit.
Your current system still reconcilesIf the number in the CRM matches the number finance reports without a spreadsheet in between, you may not need to move. We'd rather tell you now than eleven months in.

Questions we get before a renewal

When should we start if our renewal is coming up?

As soon as the date is known. The plan runs backwards from it, so the earlier you start, the more of the build fits before the contract ends. A single-hub move is usually about three months.

What if we can't finish before the renewal?

Then you pay for both systems for the overlap. The migration calculator shows that cost from your own numbers, so you can decide whether to move now or plan for the next renewal.

Does leaving two systems at once cost more?

No. The migration fee is a flat $25k however many systems you leave, so Salesforce and Marketo together cost the same as either alone.

What does it cost?

From $40k for one hub starting fresh, plus a flat $25k to leave a legacy system, so the smallest migration is $65k. Each further hub is $25k.

The number first. The call second.

Put in what you spend today and the months left on the contract. The calculator shows what the move costs, what you'd pay twice for, and whether this renewal is the right one to leave at.

Open the calculator Full pricingTalk to Perry